{"id":46271,"date":"2022-03-31T15:56:11","date_gmt":"2022-03-31T12:56:11","guid":{"rendered":"https:\/\/2022.gpec.ro\/happening\/modul-4-workshops\/"},"modified":"2022-05-26T11:42:04","modified_gmt":"2022-05-26T08:42:04","slug":"modul-4-workshops","status":"publish","type":"happening","link":"https:\/\/2022.gpec.ro\/en\/happening\/modul-4-workshops\/","title":{"rendered":"4 Workshops Module"},"content":{"rendered":"<h3><strong>4 Workshops Agenda | 31 May | Hotel Sheraton, Bucharest<br \/>\n<\/strong><\/h3>\n<p><strong>09:30 &#8211; 11:00 Workshop 1: Content SEO optimization for online shops: text, photo and video (M\u0103d\u0103lina Burada, Five Elements Digital)<\/strong><\/p>\n<ul>\n<li>Content types based on funnel \/ intent;<\/li>\n<li>How to choose keywords and check their intent;<\/li>\n<li>How to structure the product page;<\/li>\n<li>What are the strategic optimization points;<\/li>\n<li>How multimedia content helps you have a valuable page;<\/li>\n<li>How to capitalize on photo and video images to gain competitive advantage;<\/li>\n<li>How to use reviews for SEO optimization.<\/li>\n<\/ul>\n<p><strong>11:00 \u2013 11:30 Coffee BREAK<\/strong><\/p>\n<p><strong>11:30 \u2013 13:00 Growth Hacking in E-Commerce: Smart Data for Improved ROI<\/strong> (Daniel Ene, MOLOSO)<\/p>\n<ul>\n<li>Top Product Analysis;<\/li>\n<li>Top Categories Analysis;<\/li>\n<li>Profitability Analysis;<\/li>\n<li>Transactional Vs. Informational Traffic;<\/li>\n<li>Marketing Strategy;<\/li>\n<li>E-Commerce Automation.<\/li>\n<\/ul>\n<p><strong>13:00 \u2013 14:30 Lunch BREAK<\/strong><\/p>\n<p><strong>14:30 \u2013 16:00 Selling on eMAG Marketplace <\/strong>(M\u0103d\u0103lina Borlovan, eMAG)<\/p>\n<p><strong>16:00 \u2013 16:30 Coffee BREAK<\/strong><\/p>\n<p><strong>16:30 \u2013 18:00 Multichannel selling and the role of easySales in marketplace selling <\/strong>(Diana Mete\u0219, easySales)<\/p>\n<ul>\n<li>Why multichannel?<\/li>\n<li>What activities need to be automated in marketplace sales?<\/li>\n<li>How to optimize product listings?<\/li>\n<li>How to optimally manage stocks?<\/li>\n<li>How to Process Bulk Orders?<\/li>\n<li>How to prepare an eCommerce business scaling through marketplaces?<\/li>\n<li>How to manage returns?<\/li>\n<\/ul>\n","protected":false},"featured_media":0,"menu_order":7,"template":"","product_cat":[150,102,148],"acf":[],"_links":{"self":[{"href":"https:\/\/2022.gpec.ro\/en\/wp-json\/wp\/v2\/happening\/46271"}],"collection":[{"href":"https:\/\/2022.gpec.ro\/en\/wp-json\/wp\/v2\/happening"}],"about":[{"href":"https:\/\/2022.gpec.ro\/en\/wp-json\/wp\/v2\/types\/happening"}],"version-history":[{"count":0,"href":"https:\/\/2022.gpec.ro\/en\/wp-json\/wp\/v2\/happening\/46271\/revisions"}],"wp:attachment":[{"href":"https:\/\/2022.gpec.ro\/en\/wp-json\/wp\/v2\/media?parent=46271"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/2022.gpec.ro\/en\/wp-json\/wp\/v2\/product_cat?post=46271"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}